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Visionary Life Blog

Marketing Strategies | Entrepreneurial Motivation | Business Growth Tips

Kelsey Reidl Kelsey Reidl

2024 Marketing Trends: What You Need To Know Now To Stay Ahead Of The Curve!

I think it goes without question that marketing is always shifting, and constantly evolving.

For that reason, what worked in marketing 20 years ago won’t necessarily work today!

Attention spans are shorter,

There’s a saturation of advertising anytime we turn on the TV or Scroll Instagram,

And customers have a variety of choices when it comes to where they spend their hard earned money!

Therefore, it’s vital to evolve, explore trends, expand your curiosity, and to experiment and find what works TODAY for YOUR UNIQUE BUSINESS!

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Kelsey Reidl Kelsey Reidl

How to Grow Your Email List (even if you are starting from scratch)

Are you struggling to grow your email list?

Do you feel like email marketing is dead?

Or are you worried that it’s β€˜too late’ to start building your email list (pssssst…. It’s NOT too late!)

In this blog post, I’m breaking down the seemingly complicated topic of β€˜Email List-Building’ into 4 easy steps so that you know exactly…

Why you need an Email List if you have a business

What steps you can take TODAY to get started (a collect your first 100 subscribers)

And the fastest ways to passively grow your list, even if you’re not posting on Social Media

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Kelsey Reidl Kelsey Reidl

How to Improve your A.I. Generated Content (when it’s made by ChatGPT and sounds generic!)

As digital-first entrepreneurs, staying ahead of the competition by keeping up with the advancements in technology is a top priority (albeit a very overwhelming one!)

And when Artificial Intelligence becomes the talk of the town, you’ll want to leverage it but also stay true to your own voice in order to cut through the plethora of robot-created-content!

Here are some tips for ensuring that your AI content doesn’t sound TOO generic!

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Kelsey Reidl Kelsey Reidl

Free Marketing Strategies For Small Businesses To Test in 2024 (That Actually Work & Don’t Cost a Penny!)

Do you have big dreams of growing your business in 2024, but perhaps you don't have a ton of extra cash to invest in marketing or paid advertising?

I get it!

As a newer business owner, your budget might be limited. And that’s totally ok!

There are plenty of great marketing strategies that don't cost you a dime and they are low risk to test out, too.

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Podcast Appearances Featuring Kelsey Reidl, Founder of Visionary Life (Part 2)

Podcasts are the most incredible free resources that we have at our disposal in the 21st century - don’t you think?

Not only can we learn step by step processes from some of the Top Entrepreneurs, but we can also can a behind-the-scenes look at what it really takes to go from struggling start-up business owner, to reaching our wildest dreams!

If you’ve ever considered speaking on podcasts to amplify your message as an entrepreneur, I would highly encourage you to go for it!

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Kelsey Reidl Kelsey Reidl

The Difference Between Long Tail & Short Tail Keywords | Kelsey Reidl, Marketing Consultant

In this blog (part 3), we are going to chat about how to create specific website architecture that’s going to enhance your Search Engine Optimization.

When you are thinking about your website structure, it’s important to remember that your website is your digital home on the internet!

People come to your site to explore different rooms (pages) and to have a comfortable experience as they move through it.

Before we discuss site architecture, let’s first define some key terms that we will be using.

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Kelsey Reidl Kelsey Reidl

The 10 Essential Elements of Technical SEO (Everyday SEO, Part 2/4)

Are you a small business owner who is looking to maximize your website views and gain more leads through search engine optimization?

Then you need to master your websites Technical SEO (10 Key Elements!)

You are in the right place, because that’s what I’ll be discussing today.

If you haven’t checked out part 1: Intro to SEO and How to Choose the Right Keywords, I’d definitely recommend starting there. Click here to gain access.

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Kelsey Reidl Kelsey Reidl

Intro to SEO and How to Choose the Right Keywords

You've got a lot going on. You have hobbies, you have family, you run an epic business.

Sometimes the days go by quickly and you're like, oh, I didn't get as much output as I wanted to.

That's where search engine optimization can be so epic.

When we create and publish content that helps our search engine optimization, the algorithm of Google and of other search engines actually picks it up. And for years to come, that article might sit on page one of Google. Your website might continue to pop up because people are finding a lot of value in what you've created. And you don't have to go back in and edit it all the time. You don't have to go create a new viral piece of content. So there's a lot of longevity.

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Kelsey Reidl Kelsey Reidl

5 easy ways to grow your coaching business

Are you a business owner looking to up your game and quickly (but sustainably) grow your coaching business?

If you’re nodding your head β€˜YES’ then you’re in luck!

There are plenty of easy, practical, and cost effective ways to grow your coaching business without having to spend a fortune on expensive Facebook Ads, Fancy ClickFunnels, or complicated marketing campaigns.

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Kelsey Reidl Kelsey Reidl

Everything You Need to Know About Hosting an In-Person Retreat

Running an Online Business πŸ’»offers so many amazing opportunitiesβ€” from being able to operate a business without physical storefronts, all the way to connecting with clients around the globe. It’s such a gift to be able to work remotely, and do what I love from my laptop.

However, no matter how convenient the miracles of modern technology may be β€” nothing compares with in-person connection!

The connectivity formed from face-to-face hang outs (and no, I’m NOT referring to staring at someone’s face through Zoom!) is truly irreplaceable, which is why I decided to host our 3rd official Visionary Meet Up at a restaurant called Planted In Hamilton and we had 16 amazing visionaries (past + present clients of mine, and students of our Visionary Courses) who came from all over!

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Kelsey Reidl Kelsey Reidl

 46 Marketing KPIs You Need to Be Monitoring

Are you looking for actionable guidance to help measure your marketing efforts, and the return on investment of each one?

Understanding the most important Key Performance Indicators (KPIs) to monitor can be a daunting task, but it's key to helping you to make smart decisions about where to invest your time, energy and money as an entrepreneur with big dreams for the future!

In this blog post, we will discuss 46 essential metrics (although there are PLENTY more!) that entrepreneurs need to understand when tracking their marketing performance and how those insights can give them an edge on their competition. Get ready for some data-driven insights!

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Kelsey Reidl Kelsey Reidl

3 Life Lessons Learned from an Amateur Golf Experience

I should be golfing the final 10 holes, but instead I’m sitting in a beautiful log cabin clubhouse looking over Manitouwabing Lake (say that name 10x fast πŸ˜†)

It’s a long weekend here in Canada, and my husband and I are β€˜Up North’ as Ontario-folks say, enjoying the May β€˜two-four / 2-4 weekend.

Seriously, this is our Canadian πŸ‡¨πŸ‡¦ lingo!

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Kelsey Reidl Kelsey Reidl

10 Marketing Strategies for Coaches to Attract More Clients

Do you ever feel like marketing your coaching business and finding new clients all of the time is a full-time job?

Do you dream about outsourcing your marketing to an agency or hiring a team-member to help you?

Or perhaps you just wish you could β€˜wave a magic wand’ and clients would find your services (don’t we all wish that were an option!)

If you’re nodding along to any (or all) of these statements, you’re not alone!

Over 50% of the clients that I work with tell me that they wish they could just have someone ELSE take over their entire marketing strategy, but the honest truth is that most times that ends up being a huge financial risk with very little return on investment.

The reason that outsourcing your marketing to an agency barely works is because the secret sauce of your coaching business is YOU and YOUR intellectual property.

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Kelsey Reidl Kelsey Reidl

How To Start An Online Business In 2023 (5 Things You Need To Know!)

Are you ready to start an online business from scratch this year? It’s totally possible, even if you have no clue where to begin…

Do you dream of becoming an entrepreneur and starting your own business? Are you eager to jump into the digital era and take control of your own finances (rather than waiting for a paycheck from your employer), but you don't know where to start?

In 2023, getting started on a new online business doesn't have to be intimidating or time-consuming…

By utilizing the technology and resources available today and time honoured principles of building a solid business foundation, anyone can become their own boss with minimal investment.

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Popular Categories


Business Basics

Just starting your business and need help with setting up your business, finding your niche, and building a website + social media presence? We’ve got you covered in our Business Basics Category…


Podcast Show Notes

Tune into this inspiring & informative podcast that brings you the stories of visionary Entrepreneurs and Founders from across Canada. Each episode is a conversation with an inspirational entrepreneur who has a story to share. Read the show notes for juicy details…


Marketing Strategy

Marketing is the lifeblood of your business & it cannot be ignored. Without consistent leads coming into your business, you have nobody to sell to. We can all agree on that, right? Check the blog for Marketing Mastery Posts, each month!


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