There’s a lot of toxicity that exists in the social media universe and in the online business space, right now.

On a daily basis we are exposed to...

• Hustle culture, the idea that working more is better

• We’re exposed to influencers who are selling us products they’ve never even tried

• Coaches are using fancy cars & designer handbags to project that they’re living a dream lifestyle, when in reality they are just as scared as you that they won’t be able to pay off their next credit card statement

I can’t even believe this is where we’ve landed, but it’s real!

When we really step back and look at what’s happening, we can see that many of these toxic business rituals are rooted in insecurity and scarcity, and many of them are just unethical.

This is the focus of my conversation with Natalie Brite.

Today, I’m sitting down with Alex Wilson, who is the remarkable Copywriter & Marketing Strategist at Fook Communications.

Fook Communications is a branding and marketing studio, based in Toronto and Edinburgh. They create original and captivating brand identities, and bring them to life through compelling marketing.

In this episode, Alex and I are geeking out on concepts like…

• What you need to do to discover your brand identity

• How to find your Brand Voice

• What makes a Good Marketing Strategy

• We talk about Brands that he admires, as an expert in the field

• Why you should always OWN who you are & MORE

In this episode, I want to share a Personal Update. I know that many of you have enjoyed these in the past. Where I just talk, raw and real, and let you know what’s happening.

These are episodes I love listening to when I tune into other peoples podcasts, so let’s try it out!

I’ll dive into...

• What it's been like moving from Toronto (population 3 million) to Paris, Ontario (population 15,000)

• How my business has been impacted by this move

• Initial reflections on how I've changed as a person, since moving here

Today, I’m sitting down with someone I met on an impromptu trip to Los Angeles 1 year ago, and his name is Jason Brown.

Jason is the Visionary Entrepreneur behind a brand new tech startup for kids & parents called dripdrop, and he is also the founder of an investment company called Misfits Global, where the vision is to invest in 100’s of start-ups in the coming years.

In addition to learning more about Jason’s most recent project, dripdrop, we are also chatting about Jason’s previous chapters including his time working for one of the hottest tech startups, chasing elite status, and doing all the things you think you should do in that world… but ultimately realizing that it wasn’t fully fulfilling him He knew something was missing.

This week’s guest is Jonathan Goodman, a world leader in helping fit pros do better, have more, and go online - and the founder of @theptdc aka The Personal Trainer Development Center.

Coach Jon Goodman (how he is known on Instagram!) is truly a visionary in the health and wellness industry. At the age of 24 he wrote his first book with ZERO knowledge of how the process worked, but what’s amazing is that he just kept figuring it out .

Jons Story…

A few years into his Personal Training Career, Jonathan Goodman injured himself and faced the reality that he would be off work for 2 whole weeks, unable to get himself to the gym to train his clients, and also unable to collect his paycheque.

It was at this point in his career when he started to imagine how he could package up his extensive knowledge and turn it into an info-based product.

Leila Keshavjee returns for her second appearance on the show.

If you’re not familiar with Happy Pops or didn’t catch our first episode, Happy Pops are similar to your favourite childhood popsicles, but way healthier and made without the nasty sugars lurking in traditional Popsicles.

You might remember watching Leila pitch Happy Pops on Dragon’s Den OR perhaps you’ve even purchased a box from your local grocery store.

Tune in to hear the full backstory of how Happy Pops came to be!

Jesse Chappus is a podcasting OG.

He started his first show almost a decade ago, and in 2014 he launched his current chart topping podcast, The Ultimate Health Podcast.

To date, the show has collected over 16 million downloads and their roster of guest interviews in the health and wellness space would make any health nut drool.

In this episode, rather than pick Jesse’s brain about health, we’re pulling the curtains back on how The Ultimate Health Podcast became a global podcast sensation.

This week, I’m sitting down with Dr. Stephanie Estima, who is a total visionary in the field of women’s health.

She’s the host of a Top Health podcast called called Better! With Dr. Stephanie, the creator of a very successful online health program and now as an author of The Betty Body, a geeky goddesses guide to intuitive eating, balanced hormones, and transformative sex.

Today, we’re talking about mischief makers, propagandists, con artists, boundary breakers & hype artists.

Sounds pretty juicy, eh?

Our guest of the show is Michael F Schein who has spent the better part of the past 5 years studying all things HYPE.

Yepp, you heard that right!

Michael wants you to know that if you are a business owner, entrepreneur, executive, artist, activist, or thinker who is trying to make the world a better place, it is your moral imperative to learn how to harness raw emotion and irrational thinking to your benefit.