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Visionary Life Blog

Marketing Strategies | Entrepreneurial Motivation | Business Growth Tips

5 Digital Marketing Tools That Will Simplify Your Online Business

We’ve all heard the phrase “Work Smarter Not Harder”. But how many of us are actually following that advice? Many business owners claim that they want to find efficiencies in their business so that they don’t have to work long days forever, but I think we can all agree that this is so much easier said than done. In this blog I will share 5 Digital Marketing Tools that have helped me simplify my operations, grow my email list, and improve the success of my Online Business.

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How to build a website on Squarespace | Quick & Easy Website Tips

As a new business owner, one of the most important things you can do is create a website. A website will help you to reach a wider audience and promote your products or services. However, many new business owners believe that creating a website is a time-consuming and complicated process. However, this is no longer the case! With the help of Google and Squarespace, you can create a professional website quickly and easily. Squarespace provides everything you need to get started, from templates to hosting to customer support. And with Google’s easy-to-use tools, you can add content and customize your site with just a few clicks. So don’t wait any longer – get started today and see the difference a website can make for your business!

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How To Make The Most Of Your Business & Marketing Coach

It can be hard to know if hiring a business and marketing coach is worth your time and money.

After all, you've already done so much with the knowledge, ambition & hard work that's in-built into any successful entrepreneur!

But perhaps you’re hitting a wall or you’ve plateaued in your growth, and now you are wondering whether you should spend your precious resources on coaching or consulting services from an expert.

That’s where a business and marketing coach comes in!

And when you do decide to link arms with a coach and move towards your next level of growth, pat yourself on the back and then read through the following success tips so that you can make the most of your time with your coach!

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How to Write an Instagram Bio for your Business (With Examples!)

Did you know that you could be losing out on paid clients simply because of a Poorly Written Instagram Bio?

Social media bio’s (the 200 characters beside your profile photo!) are one of the most important elements of your Social Media Profile - yet most business owners put very little thought into them.

This is your opportunity to make a great first impression and to show potential clients what you’re all about!

If you know your Instagram Bio needs a refresh, then let’s dive into it some tips 😏

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What is it like to work with a Marketing Coach? I answer all of your questions inside this blog!

If you're a business owner, you know that marketing is essential for your long-term success and continued growth. But what if you don't have the time or knowledge to do it yourself?

A private marketing coach can help!

Coaches work with you one-on-one to create a customized plan that fits your business's unique needs and goals.

From Weight Loss Coaches to Scuba Diving Coaches to Speaking Coaches - it’s safe to say that one of the most effective ways to learn and refine a new skill quickly is to work with a trained coach who can support you.

Have you ever worked with a coach before?

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30 Tik Tok Video Ideas That You Can Film Right Away!

With so many of us spending more and more time on social media, it’s not surprising that TikTok has quickly become one of the most popular apps available.

And not just for millennials and Gen Z, but for people of all ages!

These days, TikTok has endless content that appeals to almost anyone. From budding chefs to frustrated parents - there is truly something for everyone!

Are you taking advantage of this incredible opportunity to get in front of your Dream Clients?

If you haven’t yet jumped on the TikTok bandwagon, I want to give you a little nudge to try the platform on for size. You might love it or you might hate it, but it’s certainly worth a shot.

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Instagram Reel (IG Reel) Ideas to Promote your Online Business

Are Instagram Reels “just another trend” or are they here to stay?

My hunch?

You better start using them! 📲

I can say with the utmost confidence that IG Reels are here to stay.

They’ve already taken off much more quickly than IGTV and early adopters of IG Reels are seeing massive success when they are posting consistent, high-quality content.

Are you taking advantage of this rapid growth opportunity? I sure hope so!

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Here’s Why I Spend a Minimum of 20% of Annual Business Revenue on Courses, Coaches & Mastermind Programs.

The concept of investing in oneself is nothing new. People have been trying to “better themselves” and “enhance the quality of their lifestyles” for 1000’s of years.

Whether it's learning a new skill for your Online Business or improving your health by learning to cook at home, investing in yourself is always a good idea.

The benefits of Investing in yourself are numerous. For one, it can help you reach your goals and achieve success. It can also lead to a happier and more fulfilled life. Not to mention, it can also help you build self-confidence and become a better person.

If you're looking for ways to improve your life, Investing in yourself is a great place to start.

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10 Golden Rules to Follow when Launching your Own Podcast

10 Golden Rules to Follow when Launching your Own Podcast

Rule # 1 – KNOW THE POTENTIAL

Did you know that 43% of the North American population listens to spoken word audio daily (that includes podcasts, meditations, sleep stories, etc.)?

And that percentage growth of listener numbers went up 180% from 2019 to 2020 (and is on track to double from 2020-2021). Aka…there is no shortage of ears because people are hungry for content through different mediums!

On top of that, 63% of listeners have bought a product they heard advertised on a podcast (you can even promote your own products!)

There are so many opportunities that are available to you that can benefit yourself and your business, including the incredible opportunity to build trust with your listeners and eventually sell to them.

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The Visionary Life Podcast: Season 9 Update!

I am writing this blog during a short break from recording and producing the Visionary Life Podcast.

I always take breaks between seasons in order to reflect on the direction of the show, and consider how I can improve it for you - the listener!

Side note - I still can’t believe I’ve been hosting this podcast for 9 seasons.

The premise of the show has always been to promote successful entrepreneurs, creative thinkers, and visionaries like you - so that you feel less alone on your journey of pursuing everything you want out of life.

Being a ‘visionary’ can be a lonely journey, which is why I created a space where big sky thinking is welcomed and encouraged.

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What type of email marketing strategy should you have?

As a business owner, you know that Email Marketing is a powerful tool for reaching your customers.

But what type of email marketing should you use?

Should you send out regular newsletters, sporadic campaigns, or send target communications to specific customers? There are endless possibilities.

In this blog post, we’ll take a look at the different types of email marketing strategies and help you decide which one is right for your business.

Before we dive deep, I want to start off by saying no business benefits from a one size fits all approach, which means you will need to do some research on what resonates the most with your audience.

Don’t be afraid to be experimental in your Marketing Strategies - afterall, that’s the only way to find the exact marketing plan that will help you hit 6 or 7 figures.

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How to create a Simple Growth Strategy for your Small Business (4 easy steps for a solid business foundation)

Businesses don't succeed by accident - it takes careful planning, hard work, and sometimes rebuilding a solid foundation even after you’ve launched.

If you feel like your business is built on a rocky foundation, there are some essential strategies that all businesses should implement in order to set themselves up for future success.

When you solidify these 4 foundational pillars, you can avoid slow and inconsistent growth, and feel confident that you have the frameworks in place for growth.

So what are these 4 foundational pillars?

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5 Ways that Health Coaches, Holistic Nutritionists & Wellness Practitioners can Grow Their Business, ASAP!

Most Nutritionists and Health Coaches are struggling to grow their business and to make a living doing what they love.

The nutrition industry is growing fast, but it's also changing and evolving at an incredible pace.

It can be hard enough for nutritionists to keep up with all of the new information that comes out every day about the latest health trends, and on top of that to also figure out their Marketing Strategy & Business Growth Plans.

In this blog post, I’m going to share 5 ways that you can stand out in this crowded marketplace using our Visionary Method proven marketing strategies!

If you’re sick and tired of slow and inconsistent growth in your Nutrition Business, then you’re in the right place!

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Your Podcast Starter Packs

Not sure which episode of Visionary Life to binge-listen to, first? Here are some starter packs for you.

Our podcast starter packs include:

Starter Pack #1 – How to Start a Food and Beverage Business

Starter Pack #2 – How to Start an Online Business

Starter Pack #3 – How to Turn your Passion into a Career

Starter Pack #4 – How to Open a Brick & Mortar Shop

Starter Pack #5 – How to Build a Health & Wellness Business

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Marketing Tips to help you Create Hype, Generate Leads & Make Sales when you’re Launching your Business

Are you ready to launch your next big project?

If you’re anything like me, then the thought of launching a new product or service can be pretty scary. It’s not just about creating something amazing and sharing it with the world – it also means having to put yourself out there and share your work with people who might not love what you have created. It’s exhilarating and terrifying to launch something!

That is why I want to help by sharing 3 pre-launch strategies that will help build excitement and community around your upcoming launch so that when it comes time for you to go live, the cash register starts to ring!

The best part?

You don’t need an army of followers to host a 5-figure launch!

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Charlotte Batty of Minii Adventures Mountain Biking Experiences - Client Profile

Meet Charlotte Batty.

She is the founder of Minii Adventures Mountain Biking Experiences headquartered in Ontario, Canada.

If you had asked Charlotte just 1 year ago whether she was looking to work with a Business and Marketing Coach, the answer was “No!”

She had already been running her own business, Minii Adventures Mountain Biking Experiences for 4 years when the pandemic hit and things were going well. 

But with the surge of interest in people wanting to be active outdoors during lockdowns, she began to see a huge growth within her business-- growth that she was unsure of how to keep up with.

“In terms of marketing, I was just throwing everything at the wall...I was lacking vision, lacking organization on the back-end, and I had a lack of clear direction.”

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Kerri Jackson Financial Coach - Client Profile

Two years ago, Kerri Jackson and I became acquainted when I taught her the Business and Marketing Course at the Canadian School of Natural Nutrition. She was a student in my class!

Now, Kerri is a Financial Coach and has her own business helping women who are single, divorced or separated to shift their financial situation and to give them the confidence they need to gain control over their financial situation: a niche market where Kerri is experienced and qualified!

Kerri is a trusted support system for women going through big life changes and relationship shifts, and I was honoured to support her inside of The Visionary Method™ with private business and marketing coaching.

But Kerri didn’t always have her unwavering confidence when it came to stepping into launching her business as a Financial Coach.

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The definition of Imposter Syndrome (IS) & 4 Tips for Overcoming It When You Start a Business.

Are you a new business owner, a side-hustler or a high-achieving entrepreneur who feels like a fraud? If so, you're not alone. Many successful people suffer from imposter syndrome (IS). Imposter Syndrome is characterized by self-doubt, insecurity, and fear of failure. Despite your accomplishments, you feel like a fake and worry that you'll be exposed as an imposter.

If you're struggling with IS, there are strategies you can use to overcome it. In this blog post, we'll explore the definition of IS and give four tips for how to cope with it. By using these techniques, you can build confidence in yourself and your abilities. So read on to learn more about IS and how to conquer it!

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3 Innovative Marketing Strategies that you can apply *right away* to make more money.

Are you an entrepreneur who struggles with selling your services?

Do you feel salesy and icky when you have to promote yourself?

If so, don't worry – you're not alone. But don't let that stop you from succeeding.

There are a few things you can do to sell without feeling salesy or icky.

In this blog post, we'll discuss 3 of them. So read on for tips that will help you feel more confident when selling your products or services.

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One Powerful Marketing Strategy You MUST Know to Grow Your Business (The Piggyback Principle™)

Whether you're just getting started, two years into your entrepreneurial journey or 5 decades deep-in business--often the best way to grow is by thinking outside of what has already been done.

I want you to start thinking about how you can stand on the shoulders of someone who has gone and achieved what you want before you.

Is there someone that can transport you to greater places quicker than doing it all by yourself.

It’s not about mooching off of your friends who are very successful, it’s about finding ways you can add value to someone who has more exposure and a bigger audience than you.

In this blog, I’ll be sharing different ways you can apply this concept in your business.

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Business Basics

Just starting your business and need help with setting up your business, finding your niche, and building a website + social media presence? We’ve got you covered in our Business Basics Category…


Podcast Show Notes

Tune into this inspiring & informative podcast that brings you the stories of visionary Entrepreneurs and Founders from across Canada. Each episode is a conversation with an inspirational entrepreneur who has a story to share. Read the show notes for juicy details…


Marketing Strategy

Marketing is the lifeblood of your business & it cannot be ignored. Without consistent leads coming into your business, you have nobody to sell to. We can all agree on that, right? Check the blog for Marketing Mastery Posts, each month!


Our Most Popular Posts

How I grew my small, but mighty team! #teamvisionary

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