118 How 2Social landed 33 clients in their first year of business!
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118 How 2Social landed 33 clients in their first year of business!

Lauren Shirreffs is the founder and CEO of 2Social, a women-led North American digital agency that delivers full service, community-minded marketing solutions to a growing roster of start-up and established brands.

With an academic background in Fashion Marketing and Creative Writing, Lauren took her official dive into the world of social media in 2013 when she founded 2Social from the kitchen table of her King West, Toronto loft.

Fast forward to today, Lauren and her team of brand nurturers, digital storytellers and passionate problem solvers have worked with over 200 brands and have offices in Toronto, Ontario and Los Angeles, California.

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117 Become More Visible to Grow Your Business with Stephanie Long
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117 Become More Visible to Grow Your Business with Stephanie Long

Today on the show, I’m chatting with my friend Stephanie Long, who is a Business Coach for Nutritionists.

She helps nutritionists to build their programs, reach more clients & successfully launch their business!

When Steph and I first connected via Instagram about 1.5 years ago, we were instantly intrigued by the very similar life paths that we had both followed. I guess you could say we were kindred spirits.

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116 How to get 6 clients in 6 weeks, 6 ways!
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116 How to get 6 clients in 6 weeks, 6 ways!

In this episode, I want to teach you some time-honoured marketing strategies for getting more clients in your business.

These don't involve a lot of money or any complicated tech stuff.

In fact, it's quite the opposite.

These are relationship-building marketing strategies that help clients get to know you better & deepen their trust with you!

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113 I Can Do Better, I Will Do Better
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113 I Can Do Better, I Will Do Better

It’s not often that I think about my own privilege as a white woman, but then again my daily life protects me from the daily fears that others live with.⠀

To be here… to be comfortable… to be podcasting… that is a privilege.

To be here… to be comfortable… to have a platform… that is a privilege.

To be here, to be comfortable, to feel safe… that is a privilege.

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112 Revealed! The Top 10 Health Upgrades for Entrepreneurs with Dr. Navaz Habib
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112 Revealed! The Top 10 Health Upgrades for Entrepreneurs with Dr. Navaz Habib

Do you believe that there’s a correlation between our health and the success of our business?

According to today’s guest, Dr. Navaz, there sure is. In fact, he’s lived it. And I couldn’t agree more.

Dr. Navaz knows first hand that changing your state of health can drastically change your output as a business owner… When he found himself tipping the scales at 250 pounds, he knew he needed to make a change.

He transformed his health and his energy levels over the coming months using several of the strategies that we discuss in today’s episode… and in turn, Navaz also managed to accelerate the growth of this business-- seeing a 100% increase in revenue in just 1 year.

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110 How Does One Idea Turn Into 100 Franchises? This is the story of Velofix.
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110 How Does One Idea Turn Into 100 Franchises? This is the story of Velofix.

I'm willing to bet that you’ve seen the Velofix trucks driving around your neighbourhood to service your community members, or fixing bikes at a local race weekend.

Velofix has been my go-to bike shop for more than 5 years. As a cyclist & busy entrepreneur, I am on my bike constantly… but maintenance is not my strong suit. I routinely call my local Velofix Truck, Steve is my guy, and he comes over to give all 3 of my bikes a tune up. It’s seamless. It’s convenient. And it’s such a fun experience to talk to & learn from your mechanic while they work on your bike outside of your home.

Chris is SO generous with his knowledge about starting and scaling a business inside this episode, and it was a true pleasure to hear the story behind the brand.

He is a true visionary.

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109 Truth Talk - How My Business Has Been Impacted by COVID-19
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109 Truth Talk - How My Business Has Been Impacted by COVID-19

In this episode, I am sharing an update on what I've been up to over the past few months. My hopes are that you'll find comfort and inspiration in my process of navigating this unsettling time, or simply feel less alone.

In this episode I chat about...

  • Why I've been doing daily YouTube and IGTV videos (& whether or not I enjoy it)

  • The 1 thing I've been doing MORE of in my business that has helped me grow exponentially

  • Reasons I've been able to stay positive (& how you can, too)

  • Revenue update for March and April 2020

  • Why I was scared to measure my performance over the past few months

  • A fun announcement that ALL listeners of Visionary Life should hear

  • & MORE

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108 Growing the Business from a 3 Person Brew-Crew to a Cold Brew Coffee Kingdom!
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108 Growing the Business from a 3 Person Brew-Crew to a Cold Brew Coffee Kingdom!

Coffee Lovers, Unite! If I’m being totally honest, coffee is one of my greatest daily pleasures. Tell me I am not alone…

Whether it’s catching up with a friend over coffee, sipping on an espresso pre-workout to boost my energy, or cracking a cold brew as I get into flow state when there’s serious creative work to be done… a cup of GOOD java is a staple in my life, and likely most of yours.

That’s why I am so excited to share today’s conversation with Mitchell Stern (Co Founder & VP of Marketing and Sales) for Station Cold Brew Coffee.

Station was born to broaden the possibilities of your daily coffee ritual without having to compromise your health. Their Vanilla Cold Brew is seriously next level as a mid-morning pick me up. Trust me.

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105 Can You REALLY Use Instagram to Grow Your Business?
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105 Can You REALLY Use Instagram to Grow Your Business?

Instagram may not be the answer to your problems during this Collective Global Experience, but it can play a massive role in keeping you connected, keeping you sane, and keeping you inspired… AND KEEPING YOUR BUSINESS FIRED UP & PROFITABLE.

Since Instagram offers all of us a relatively barrier-free way to share our message to the masses, today is the day to rise up and take full advantage of the features & opportunities! That’s why I brought Instagram Coach Shannon Heth on the Visionary Life Podcast, today.

Shannon is an Instagram Marketing Coach who works with female coaches + creatives by helping them step into their 6 figure mindset + create a business strategy to get in front of their dream clients so they can double their income.

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103 Pushing through Imposter Syndrome with Devan Carlsen
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103 Pushing through Imposter Syndrome with Devan Carlsen

Today on the show I’m spotlighting one of our AMAZING visionary community members, Devan Carlsen.

Devan is a professional home economist, yoga instructor and wellness educator.

She fell in love with Yoga while studying Food & Nutrition at Western University in 2012. Yoga created a stronger, healthier and less-stressed version of herself, and she was inspired to do her 200hr Yoga Training a year later, and has been teaching ever since she graduated.

As a registered Professional Home Economist, Devan's goal is to help you live your best life whether that is through yoga, nutrition help or overall wellness counseling.

Her latest venture is The Well Bride, online wellness coaching for brides. She’s here to be your coach, cheerleader and butt kick, that you need to reach those wedding day goals

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102 Community Building Through Crisis with Vanessa Ortali, Founder of The Ladies Community
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102 Community Building Through Crisis with Vanessa Ortali, Founder of The Ladies Community

Vanessa Ortali has been a serial entrepreneur all of her life. She has always lived for the deeper meaning of life and is adamant on making a genuine contribution to the world around her, even during times of crisis ;)

Over her career she has worked with and trained many fortune 500 companies, leaders and celebrities. She spends much of her time speaking, coaching and expanding her women's community internationally.

As a business school graduate, licensed coach, and expert in events, self development, community building, and connecting others, Vanessa founded The Ladies Community (aka TLC) in 2016. TLC has grown into an international company with more than 20,000+ members in just 3 years.

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101 Managing your Finances in Times of Crisis with Melissa Houston
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101 Managing your Finances in Times of Crisis with Melissa Houston

Melissa is a Certified Professional Accountant who helps people take control of their personal finances, slay their debt, & increase their net worth.

She’s been known for her budget savviness and passion for numbers, and she loves teaching others the skills to become savvy with their money management.

When she’s not crunching numbers, you’ll find Melissa drinking lots of coffee with her three dogs close by.

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100 GIVEAWAY + COVID-19 + 6 Lessons Learned from 100 Episodes!
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100 GIVEAWAY + COVID-19 + 6 Lessons Learned from 100 Episodes!

I cannot believe it.

We have officially hit 100 episodes of the Visionary Life Podcast.

I’m choosing to pause and celebrate this milestone, because oftentimes.. as business owners - we have this syndrome called “CDTNG: Chase Down That Next Goal” (yes, this is an official medical diagnosis)

The symptoms include:

  • Accomplishing one's goals & looking to one’s next goal on the “list”

  • Never celebrating oneself or one's business accomplishments

  • Forgetting to enjoy one’s big milestones

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