233 5 Ways To Use Social Media to Grow Your Service Business

In this episode, we’re going to chat about 5 Ways To Use Social Media to Grow Your Service Business

Which you can start implementing right away!

Tune into the episode…

In this episode, I am sharing 5 Ways To Use Social Media to Grow Your Service Business.

As a business owner, you know that social media is a powerful tool to reach new clients and grow your business. But with so many platforms and options, it can be tough to know where to start—or what the right strategy is for your business. 

In this podcast, we'll share some success principles that all business owners can use to develop a social media strategy that works for them.

• Transcript from the epiosde

  There's no excuse for not embracing uncertainty, and trying new things to really explore our full potential in this lifetime. On the visionary life podcast, you'll hear from successful entrepreneurs, creative thinkers, and visionaries just like you. Being healthy has never been easier, more affordable or more convenient than this. Save 10% off any online order over 4999 with the code visionary 2022 at checkout. The final episode of season nine of The Rydell Report is out today.

  Starting this week, I'm recording season 10 kicking off with a live podcast recording in Toronto on Friday, September 16th. I am interviewing the founders of midday squares, this company has been one that I have been admiring from afar. They are a family run business and they are a chocolate tear company and they're from Montreal.

  I asked you what you want me to talk about on the final episode of season nine. 67% of you voted for how to use social media to grow your business. The good news is that there is no one right social Media Strategy. The bad news is, even if I gave you my social media secrets, you would implement them yourself. The key is to experiment with where your content performs well, and where your dream clients are most receptive and how they're actually engaging with you.

  If you're just posting and blasting messages, but no engagement is happening, your social media isn't working for you. So at the end of the day, your goal is to make sure that no matter what social media strategy you are implementing, that it is driving click throughs and that it's driving conversation. I want you to start sharing behind the scenes of your life as a nutritionist, what you eat, what supplements you take, talk about your stories, your journey, and do that in video form using Instagram stories. And he's been paying hundreds and hundreds of dollars per month, month over month just waiting, hoping, praying, wishing, wishing. And sure enough, there are these disgustingly ugly graphics, like they look like they're from the 80s or the 90s. Are you trying to connect with people or increase your brand awareness? Do you want to drive traffic to your website or grow your online following?

  Once you've identified your goals, you can actually create content that aligns with these objectives. One of the greatest blessings of having an Instagram for the last eight years is that I have been able to practice writing.

  I use a program called jasper.ai and it's an artificial intelligence copywriting program. You can tell it to rewrite this paragraph to be funny, or rewrite this sentence to be powerful. Or rewrite this story to be more inspiring. And it's so cool to see the very same pieces of content slightly transformed to be bold. I don't want to be like Lottie, das spiritual person, I want to share truths of what it takes to run a business.

  I want people to feel empowered, and a certain assertiveness and strength to the programs I've created and to the coaching that I offer. Tip number four for creating a winning social media strategy is to know your audience know your dream clients.

  I want you to think about the friction points or the problems that your dream clients have on a daily basis. These days, I'm on Instagram stories and I'm looking for more informative type content, more like health, fitness behind the scenes, etc. So if you know what those friction points in your clients life are, you can easily create some compelling social media content to help them navigate that. And don't forget to include calls to action. Having a winning social media strategy is all about doing stuff you actually enjoy.

  So if you don't like writing, don't write record videos, audio or video, find something you actually like to do. There's something for everyone. But at the end of the day, you've got to find something that lights you up where content creation feels fun and easy. And where you're getting a ton of response.

  Hey guys, I cannot wait to bring you in the season 10 of her podcast. The visionary method is a weekly coaching program that will guide you through the process of launching your business. We have helped over 100 entrepreneurs build their businesses from scratch and find community with people just like them. Our method works for everyone who wants it badly enough.

Thanks for taking a minute out your day to hang out in the Visionary Universe!

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