211 Surviving Your Circumstances & Becoming a Successful Businesswoman | Nichole Nzegwu, Founder of Krave Granola
Tune into my episode with Nichole.
Today on the show I am sitting down with Nichole Nzegwu who founded a Canadian Granola Company called Krave Granola.
To give you some back story,
Nichole Nzegwu came to Canada as an immigrant.
Despite not having any experience in business, she took a leap of faith and launched her own company, Krave Granola.
Fast forward to today, and her company is thriving.
Thanks to her hard work and dedication, Nichole is living proof that anyone can achieve their dreams if they are willing to put in the effort. In addition to being a success story, Nichole is also an incredible role model for other women both in Canada and around the world.
She is a reminder that no matter where you come from or what your circumstances may be, anything is possible if you have the courage to pursue your dreams.
We discuss:
How she decided on Granola as a business
What she was doing before launching her company
Testing out multiple side hustles and deciding which one was for her!
Dealing with an abusive relationship, depression, suicidal thoughts and anxiety
Finding a unique edge to granola that sets her product apart
Why she wanted to do a direct to consumer business
Where it’s going from here
Listen on Spotify, Apple Podcast, or YouTube
Let’s connect on Instagram or find out more about Private Business Coaching on my Website
Connect with Nichole & With Krave Granola.
SOCIAL MEDIA HANDLES
https://www.instagram.com/kravegranola/
https://kravegranola.com/tiktok.com/@kravegranola
WEBSITE
https://kravegranola.com/
Click the image below to tune in to this weeks episode 🎙️
Image from https://drinkrally.ca/
Here’s a sneak peak at my prep notes for the show…
Rapid Fire:
Product or service that you’re currently obsessed with
Social media platform that you are enjoying most right now & why
How do you stay motivated?
Before Krave Granola:
Where did the idea for Krave Granola first begin?
Did you know there was a market for your products?
What were you up to that time and how did you balance your career with starting to bring this company to life?
Bringing Krave To Life:
What were some of the first few steps you took in order to bring the idea to life?
I’m sure the early months were messy - what type of mindset did you need to have to move through the highs and lows that are inevitable in the early stages
Did you have a “why” at the beginning? What kept you going?
Anything that almost derailed you?
How long did it take from idea until you made your first sale?
What were some of your early success
Did you have any idea where the business would go from there? Was there a master plan?
Did you have any prior knowledge of how to run a business? Where did you turn to when you had questions or needed mentorship
Krave Granola, Today:
What’s your role and what are your superpowers when it comes to daily operations?
Talk about your product line today and what type of distribution you currently have
Tell us what makes Krave Granola different?
Business Tips:
What is something you do everyday that continues to move your business forward?
For someone listening who is also looking to sell food and beverage at retail level, do you have any tips or key lessons learned that you would share?
You’re a passionate mental health advocate - what would you tell another entrepreneur listening who is feeling the weight of the world and slipping into a dark place?