Kelsey Reidl

View Original

039 How to start a Fitness Empire + Brand Building Tips for Wellness Entrepreneurs w/ Cassie Day, Founder of ALL DAY FIT


Tune in to the episode:

See this content in the original post

In this episode of the Visionary Life Podcast, we are sitting down with Cassie Day who is the Founder and CEO of ALL DAY FIT.

All Day Fit is committed to empowering women to become stronger, in both mind and body.

They believe that fitness is not punishment - it's an opportunity to understand and challenge our bodies, learn new things, get stronger, and have fun. No matter what your fitness goals are, they are here to help you pursue them!

After graduating university, Founder Cassie Day felt lost trying to find a career that suited her personality, values, and lifestyle. It was then that one of her best friends gave her the most inspirational pep talk and told her to chase what she loved.

Enter, ALL DAY FIT.

You can train with ALL DAY FIT here in Toronto. Classes run 5 days per week! For anyone listening to the podcast, if you DM Cassie telling her your FAVORITE part of the podcast you will get a class on HER!

In this episode we discuss…

Get To Know Cassie Day, Quickly! Rapid Fire Questions…

  • One thing that Cassie does every single day BESIDES working out that’s non-negotiable

  • Her favourite way to get sweaty and get a workout in

  • A book or podcast she is loving right now

  • Favourite meal to cook at home or dine out for

  • Favourite way to wind down after a long day of work

Launching Her Business, All Day Fit (The Origin Story)

  • Take us back, what sparked the idea for ALL DAY FIT?

  • Did you immediately know that it would be more than just personal training, or has your vision evolved & grown with time?

  • I always ask my guests about their business name, in your case ALL DAY FIT is likely a play on your last name. Did it come to you instantly, or how did you figure it out?

  • What were some of the first steps you took in growing your community: in person & online

  • What’ve been the most rewarding parts of this journey so far?

  • Was there a time when you did ALL DAY FIT as a side hustle or did you go FT with it right away

What a Typical Day Looks like for a CEO, Founder and Personal Trainer

  • I know that trainers often have early morning & late night schedules, just like business owners-- I’m wondering, as both a Trainer & Biz Owner, do you find time to sleep!?

  • How do you keep your energy levels up, your immune system healthy and your happiness high?

  • What does a day in the life look like for you? Share a typical weekday and weekend.

  • What’s challenging about managing the daily operations of ALL DAY FIT?

Growing All Day Fit into an Empire

  • Is there a business tool or resource you couldn’t live without

  • Can you walk us through some of the major growth milestones that your business has hit over the past few years

  • Do you have any plans for growth of ADF in the near future, or are you enjoying where it’s at right now

  • Is there a skill that you’re currently focused on upleveling? Whether it’s a business skill, or a health coaching method?

  • I’m sure you wear a LOT of hats in your business right now…

    • How are you dealing with the many roles that require you in your business?

    • At what moment did you decide that it was time to grow a team?

Enjoy this episode with Cassie Day and don’t forget to check her out on Amazing Race!


P.S. If you love this episode, please leave a review on iTunes. It would mean a lot! 


Also, subscribe so that you never miss an episode. We release them each Sunday.

Here’s how you can connect with Cassie and All Day Fit:

To connect with Kelsey:

Find me online: https://www.instagram.com/kelseyreidl/

Tune into this episode with on your podcast app of choice:

See this content in the original post

You Might Also Like: