Kelsey Reidl

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214 Don’t Settle: How To Find What You’re Truly Passionate About | Amanda Hudson

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Today on the show I am sitting down with Amanda Hudson, who is the Founder of A Modern Way To Work.

Today’s guest is Amanda Hudson the Founder and CEO of A Modern Way To Work (an HR Consultancy)


Amanda is a double-board certified HR expert with 20 years of experience in people management who founded A Modern Way to Work as an antidote to outdated HR thinking. She and her team work with Canadian SMEs – many women-founded and operated.


Throw in an executive MBA, almost 20 years of people management, plus a sixth sense for problem solving and you’ve got the credibility behind her consultancy A Modern Way To Work.


In our conversation, we talk about:

  • The many ‘layers’ to her career and how it ultimately led to Entrepreneurship

  • Her ‘Fierce Independence’ and how that led her through her journey

  • How she knew it was the right time to quit her Full Time Job and start the business

  • The journey of connecting and ultimately working with some Big Name Brands like Nike, Chapters Indigo, Province, Apothecary, The TEN SPOT, and Enthusiast Gaming

  • Why she left the traditional HR professional track in pursuit of her own business

  • Why it’s NOT essential to find your niche right away, contrary to popular belief

  • The ONE question she asks to everyone on an airplane

  • The interesting ways in which she hired her Team Members

  • Why 90% of what you’re doin you don’t need to do


Connect with A Modern Way To Work & Amanda:


Listen on Spotify, Apple Podcast, or YouTube


Let’s connect on Instagram or find out more about Private Business & Marketing Coaching on my Website

Click the image below to tune in to this weeks episode 🎙️

Image from https://drinkrally.ca/

Here’s a sneak peak at my prep notes for the show…

Where you started:

  • Spent 10 years teaching HR to students at a college, take us back to that time - why did HR and teaching become your career?

  • You had mostly full-time jobs throughout your career, but always had side gigs and created new opportunities for yourself. Yu say that “My grandmother was an entrepreneur and my parents worked for themselves so that the spirit of entrepreneurship was instilled in me from a young age”

    • Do you remember what characteristics and qualities you saw in your grandparents and parents that made up that entrepreneurial spirit

    • Did you always know that you wanted to started a business

  • Each time that I get on my plane, I ask myself, “If I crashed, would I be happy with how I’ve been living my life?” After Seneca College became comfortable, I felt that it was time to leave and pursue my own dream.

A Modern Way To Work:

  • What is A Modern Way To Work & when did the lightbulb moment go off that this was an idea to start building?

  • What were some of the first steps you took to bring your consultancy to life?

  • You say that you are an antidote to outdated HR thinking! Is this what makes you different from other HR firms? 

    • Something you do is that you disclose salary on the job posting (won’t work with clients who won’t do this) - have you ever been met with resistance when you stand strong in the values of your work?

  • How did you find your first client / clients? Give us the specifics.

  • Today you have a client list like Nike, Chapters Indigo, Province, Apothecary, The TEN SPOT, and Enthusiast Gaming - how did you get connected to so many epic companies and what are some tips for landing big name clients?

  • A Modern Way To Work isn’t just you - you have a team! Tell us about your team and how you found the right people to support your vision 

Marketing:

  • What is your most effective marketing / growth strategy right now

  • How do you set up your workweek as a leader and entrepreneur? Any success tips for staying focused and working towards big goals rather than being caught in the daily grind

  • What’s one thing you’re geeking out on or learning more about, right now?

Or watch us on YouTube! 👇

🎙️ Other ways to listen…

Episode Transcript: