Kelsey Reidl

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110 How Does One Idea Turn Into 100 Franchises? This is the story of Velofix.

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🚲 Velofix is the only Canadian Mobile Bike Shop franchise with 100+ trucks on the road across North America.

They offer a unique ‘we come to you’ model that is desperately needed in today's busy and chaotic world!

Today’s visionary guest is Chris Guillemet. Chris co-founded Velofix, which is your local bike shop… on wheels!

I'm willing to bet that you’ve seen their trucks driving around your neighbourhood to service your community members, or fixing bikes at a local race weekend.

Velofix has been my go-to bike shop for more than 5 years.

As a cyclist & busy entrepreneur, I am on my bike constantly…  but maintenance is not my strong suit.

The Velofix Service is seamless. It’s convenient. And it’s such a fun experience to talk to & learn from your mechanic while they work on your bike outside of your home.

Chris is SO generous with his knowledge about starting and scaling a business inside this episode, and it was a true pleasure to hear the story behind the brand.

He is a true visionary.

It’s pretty neat to imagine a conversation between 3 guys, chatting over beers, in a garage.. Turned into what Velofix is today - which is a fleet of over 100 franchises across North America!


Velofix was launched in 2013 by Chris Guillemet, Boris Martin, and Davide Xausa, who all share a passion for cycling and the common belief that bicycles can help change the world. 

The brand’s core mission is to get more people on bikes and solve problems standing in the way of this goal. 

Today, velofix is the largest fleet of Mobile Bike Shops in North America with plans to double in size over the next 18 months.

Velofix is the only Canadian Mobile Bike Shop franchise with 100+ trucks on the road across North America. They offer a unique ‘we come to you’ model that is desperately needed in today's busy and chaotic world!

So now that we know the recipe for a million dollar business (2 friends + drinks!) I want to encourage you to call 2 of your BFF’s ASAP and grab a beverage of choice to sip on with them.

Your next million dollar business idea awaits!

Learn more about Velofix & about Chris

Website:

https://www.velofix.com/


Instagram:

https://instagram.com/velofix

In this episode we chat about…

  • Why you *must* be able to explain your business in ONE sentence

  • How the founding trio behind Velofix drove their dreams forward as a group, and have built an incredible culture

  • Marketing efforts that have worked REALLY well for them

  • The purpose of launching fast, and changing later

  • Using customer feedback to pivot and make changes as you go

  • How to scale the business idea from 0 to 100+ franchises

  • Some of the early milestones that velofix celebrated

  • Why they wanted to be DIFFERENT and not BETTER

  • & SO MUCH MORE!