Kelsey Reidl

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205 Quitting Corporate to go Full-Time Freelance | Jasmine Williams

Tune into my episode with Jasmine Williams

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Today on the show I am sitting down with Jasmine Williams.

Jasmine Williams is an award-winning writer, content marketing expert, and the founder of Jasmine Williams Media, a boutique content marketing consultancy serving a global roster of industry-leading companies and visionaries.

She’s also the founder of Click-worthy Creatives, an education hub and community for freelance creatives. Jasmine helps creative entrepreneurs, coaches, consultants, and growth-stage startups scale their businesses with strategic storytelling.


On Instagram as @jasminewilliamsmedia.


Jasmine is a multipassioante entrepreneur, freelancer and founder of the Click Worthy Creative Academy.

Her services and expertise include copywriting, content strategy and mentorship for aspiring freelancers.

But rather than dive deep into these areas on today’s episode, I’m chatting with Jasmine about her story of realizing she didn’t fit into the corporate world, how she decided to go full time freelance, and now running an epic online business that has multiple pillars.

Jasmine has an enthusiasm for what she does that is contagious, and I think you’ll especially love her honesty around how she made the leap.

In this episode we ALSO talk about

  • Tips on how to grow your network even if you’re an introvert

  • Why she decided to start the Click Worthy Creative Academy

  • Time management tools and strategies that help Jasmine manage her busy workweek 

  • The importance of prioritization

Connect with Jasmine:

SOCIAL MEDIA HANDLES:

https://www.instagram.com/jasminewilliamsmedia/

https://twitter.com/TheJasWilliams

https://www.linkedin.com/in/jasminewilliamsmedia/ 

WEBSITE:

https://jasminewilliams.ca/ 

https://jasminewilliams.ca/resources/ - includes links to all my freelancer resources!

Click the image below to tune in to this weeks episode 🎙️

Image from https://drinkrally.ca/

Here’s a sneak peak at my prep notes for the show…

Intro:

  • Where are you currently recording from (location in house / town)

  • How long have you been running your business?

  • Describe your self-employment / entrepreneurial journey in a few words for us?

  • Tell us your back story for context - how did you end up on the path of Copywriter + Content Marketing Consultant - start where is relevant!

  • Did you always know that you wanted to start your own business?
    Quote - “Williams, a 28-year-old content marketing consultant in Toronto, went from having a paycheque every two weeks to getting paid irregularly, sometimes at the start of a project and sometimes at the end.”

  • How did you navigate this time of boom and bust

  • Any advice for those who are about to make the leap?

Your business:

  • If I go into the shop of Jasmine Williams right now, what are you selling? What can I buy from you?

  • How did you find your first few clients?

  • Click Worthy Creative Academy + Grab-and-Go Email Templates - tell us about the creation and birthing of these products!

  • You have a unique process that’s part journalism, part storytelling, and part strategy. 

  • Who do you help? Did you always have a focused niche?

Growth:

  • You’ve had some amazing press including being featured in Girl Boss and The Toronto Star

    • How did these unfold?

    • Any tips for being featured in the media?

  • How do you balance dreaming about the future, while also crossing off your daily to dos? Do you have a vision for the next 1, 2 or 10 years of your business or are you more going with the flow!?

Other:

  • Quote from IG - “I love my call days but no-call days are chicken soup for this introverts soul”

    • Tell us how you structure your work week so that you have no call days / rituals that keep you sane!

    • Was it always this way?

    • On a busy client day, how do you fill your own cup and ensure you’re coming at it feeling whole and refreshed?

Or watch us on YouTube! 👇

🎙️ Other ways to listen…

Episode Transcript: