Kelsey Reidl

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*Re-Release* 095 How They Launched a Female-Focused Sports Media Company called The GIST w/ Ellen Hyslop

The quick…

Company: The Gist

Interviewee: Ellen Hyslop

Topic: Shares The Story of This Female-Focused Sports Media Company

Let me set the stage for you..


Imagine one night you’re hanging with 2 of your BFF’s, sharing a bottle of wine (or 2 or 3)…  and all of the sudden in your drunken conversation, you get a genius idea!

You open up a fresh Google Doc… you write everything that the 3 of you are saying down… you feel like you’ve really hit the nail on the head with this idea!


HOW HAS NOBODY THOUGHT OF THIS YET? THIS WILL BE THE NEXT MILLION DOLLAR IDEA!


Then you head to bed.


Upon waking the next morning (with a slight hangover!) you wondering, “was it all a dream… was it really a good idea, like we thought?”


You’ll have to tune in to this weeks episode with co-founder of The GIST, Ellen Hyslop, to find out!

This is the birth story of The Gist!

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As a Female-Focused Sports Media Company, The GIST connects and empowers women through sport. 


They create sports content, experiences and community that are by women and for women, namely through their twice-weekly newsletter, which uses a fun and female voice to give “the gist” of what’s going on in the sports world. 


I have LOVED being part of their newsletter! This has been the solution I’ve been looking for…. 


Click Here To Join The GIST’s Newsletter!


(it’s actually soooo good!)


They have grown their community of “GISTers” to over 60K across North America, have been incubated with Facebook, MLSE and Techstars, and have worked with partners like Bumble, the Ottawa Senators and DAZN.


ALSO..


They just recently launched a podcast!


The GIST of It is a weekly podcast on what’s going on in the sports world. Hosts Ellen Hyslop and Stephanie Rotz answer GISTers' questions on current sports topics like what to expect (and eat) for the Super Bowl, how Coco Gauff broke onto the tennis scene, and why Rafael Nadal picks his wedgie so much.


Expect a hilarious yet informative conversation with a refreshing female perspective on the world of sports. 


Click Here To Join The GIST 2x Weekly Newsletter


Get ready to enjoy the story of The Gist, as I sit down with one of their co founders Ellen Hyslop.


CONNECT WITH THE GIST